How NPCS Helped Harrisons Malayalam Limited Find the Right Manufacturing Opportunity in Kerala
How NPCS Helped Harrisons Malayalam Limited Find the Right Manufacturing Opportunity in Kerala
A Feasibility Study That Turned Regional Strengths Into a Concrete Investment Plan for Latex Balloon Manufacturing
M/s. Harrisons Malayalam Limited came to NPCS with a straightforward goal: find a manufacturing opportunity worth investing in, one that made sense for a business based in Kerala and could hold up to serious financial scrutiny. The team wasn't looking for optimistic projections — they wanted an honest, independent evaluation before putting capital on the table.
After screening multiple industrial segments against the client's criteria, NPCS identified latex toys balloon manufacturing as the strongest fit. On the surface it might seem like an unusual choice, but the logic is hard to argue with. Kerala supplies a significant portion of India's natural rubber, which means a manufacturing unit in Cochin sits close to its primary raw material, with shorter supply chains, lower inbound logistics costs, and access to a well-established rubber processing ecosystem. The port at Cochin also opens up export routes without significant added complexity.
The market picture added further weight to the recommendation. Demand for latex balloons in India is being driven by a genuinely broad set of end users — the events and wedding industry, retail toy buyers, corporate promotional campaigns, schools, theme parks, and institutional buyers. That kind of spread matters when you're planning a manufacturing operation, because it reduces your exposure to any single segment pulling back. There's also a real import substitution angle here, since India currently brings in a portion of its balloon requirements from China and Southeast Asia.
NPCS walked through the full manufacturing process as part of the technical assessment — from latex compounding and mould preparation through the dipping cycles, leaching, vulcanization, and final quality inspection. The process is established and well-understood, which makes machinery selection and capacity planning more predictable than it would be for a novel product. The NPCS team documented equipment requirements in detail, covering dipping machines, curing ovens, compounding systems, and optional printing lines for custom or promotional products.
The financial model covered the complete investment picture: land and civil works, plant and machinery, raw material inventory, working capital, and pre-operative costs. Return metrics including IRR, payback period, and break-even analysis were modeled at realistic capacity utilization levels. The numbers supported a commercially viable project, and the client received a full set of DPR inputs that could be taken directly into financing conversations or used as a foundation for detailed project planning.
Harrisons Malayalam Limited reviewed the findings and decided to move forward with project planning — which is exactly the kind of outcome a well-structured feasibility study should produce.